Sharp Aquos LC37D40U 37-Inch LCD HDTV with Integrated ATSC Tuner
- 37-inch LCD TV ready for HDTV right out of the box; measures 37.25 x 28.55 x 12 inches (WxHxD) with stand
- Integrated NTSC, ATSC tuners; QAM tuner compatible with unscrambled HDTV cable reception
- 1366 x 768-pixel resolution, 450 cd/m2 brightness, 1200:1 contrast ratio, ultra-fast 6 ms response time
- Inputs: 3 composite, 1 S-Video, 2 component, 2 HDMI, 1 RF
- Two stereo speakers, 10 watts apiece (20 watts total); digital optical audio out
Sharp LC37D40U 37″ LCD TVSharp’s LC-37D40U high-definition LCD HDTV proves you don’t have to sacrifice style for technology. This gorgeous 37-inch set features a strikingly shiny piano black cabinet that will become an elegant centerpiece to any room. It also features the latest Sharp screen and video processing innovations, as well as an integrated HDTV tuner, a space-saving design with bottom-mounted speakers, included stand, pure digital audio/video connectivity with two HDMI inputs, and a rapid-fire response time of 6 ms (milliseconds)–perfect for watching fast-action sports and movies. This set features Sharp’s Multi-Pixel technology, which divides each pixel in to two sections to deliver more natural and accurate color reproduction when viewing the screen from any angle. It will improve extreme-angle viewing by approximately 60 percent. It also offers Sharp’s proprietary Advanced Super View (ASV) LCD panel technology, which uses an enhanced color filter that permits more light
List Price: $ 1,899.99
Price: $ 1,899.99
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Comments
2 comments
San Jose Customer “San Jose Customer”
August 3, 2011
Superb 37 Inch LCD TV,
The LC-37D40U is a brand-new model. One of the local retailers had it on sale, and I was able to compare it against other LCD and plasma sets before buying. The picture compared favorably to a Sony 40 inch LCD, as well as to various 42 inch plasmas.
The set weighs about 53 pounds with table stand, and consumes 186 watts according to the back panel. Both factored into my purchasing decision, as I didn’t want a massive set that consumed a lot of power and threw off a lot of heat. In my mind, less heat implies higher reliability, another plus over plasma.
I do not have cable or satellite; Input comes directly from a roof antenna into the TV’s coax connector. Picture quality on most analog channels is good to very good. Quality of most HD channels is stunning. Picture clarity, color and brilliance still astonishes me every time I turn on the set.
I was surprised at how many broadcast HD sources are available now in the San Francisco Bay Area. In addition to getting 4 PBS stations, I now get many more PBS HD digital subchannels, in particular 4 or 5 from KQED. This alone is a powerful reason to move from an analog-only TV.
I highly recommend this product. It is as good or better than other 37 inch LCD TVs, and sufficiently close in quality to plasma sets to make them irrelevant for me.
The case is black, which I much prefer to silver. My only quibble is the face of the frame around the display which is high-gloss black. I find the reflections from this annoying, and wish they had given it a matte finish.
The specifications are somewhat in dispute; some sources say 1200:1 contrast ratio and 6 ms response time. What matters to me is the appearance of the image. I do not see a distracting level of motion artifacts when watching basketball or NASCAR. Contrast and black levels are excellent to my eye. Also, the picture is in no way lacking in brightness.
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|Jay Thomas
August 3, 2011
Sharp Aquos LC37D4OU a good deal,
The Sharp delivers a very good picture and sound is excellent. The “simulated surround sound” works well. It took us awhile to get the color and brightness right, but once set no further adjustment seems necessary. The only concern we have had is between the TV and digital cable we cannot set up closed captioning. Both claim they are capable of supporting it, but between them it does not work. I can’t tell if it is a Sharp or Comcast issue. If it is Comcast, then there are no complaints on the TV.
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